Mass Mutual Calculators
We worked with Mass Mutual as well as outside accountants to build sets of questions and underlying math for 10 financial calculators.
We researched the best experience for people filling out the calculators and felt that grouping questions under logical titles would help people through best. Users advance between the cards and get their information put into context in the breaks between the questions.
The card/question group paradigm translated well into mobile. We were able to keep the experience intact.
(By Bill Copes) The final design, guided by our wireframes, brought Mass Mutual's brand front and center.